In "Organization as a Product," I introduce a bold approach to organizational management that draws powerful parallels with the principles of product development. This book embodies my conviction that organizations, like successful products, demand careful crafting, effective management, and ongoing refinement. It emphasizes the importance of valuing not only external customers but also the vital experiences of internal stakeholders—our employees. My extensive experience as a Product Manager and Leader has led me to a critical insight: the principles that drive successful product management can profoundly transform organizational structure and dynamics.

Central to this work is the concept of customer-centricity, which I expand include employees as essential customers of the organization. This represents a significant shift in perspective, urging leaders and managers to recognize their employees as internal customers whose satisfaction and engagement are paramount. By adopting this mindset, organizations can deliver exceptional value to both external customers and create a more rewarding environment for their workforce. My aim with this book is to empower leaders and managers to transform their organizations agile, innovative entities that prioritize the well-being and satisfaction of every member, fostering a resilient, employee-focused, and customer-centric culture.